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the Creative Revolution
Submitted by mvgplusad on Wed, 2008-03-05 11:41.
The modern history of advertising and the Creative Revolution Lets begin by landing in New York in the early 50\'s and visit Madison Avenue where there was a lot of avertising agencys. Research was the word of this time, the agencies did all kinds of research and advertising was seen as not an artform but more like science. The ADs were tested before, during and after the actual publis...